John Williamson

FOUNDER & CEO, DIGITALALPHA

John Williamson is a digital and technology executive with 30+ years of experience leading customer-centric transformation for Fortune 500 companies. He most recently served as Chief Digital and Technology Officer at TBC, where he modernized the company’s technology foundation and reimagined customer experience across its automotive service brands. John previously held leadership roles at Comcast and Verizon, driving major shifts toward digital channels and overseeing large-scale e-commerce, CRM, and customer-experience initiatives. Earlier in his career, he led digital product and e-commerce efforts at J.P. Morgan, Bear Stearns, and Citigroup. He holds an MBA from Columbia Business School and a BA from the University of North Carolina at Chapel Hill.